HOPE Campaign at SXSW

INTRODUCTION

Austin based muralist collective HOPE Campaign teamed up with Mint Gold Dust and Illust Space during SXSW to digitize murals by local Austin artists and mint them on chain. Traditionally, street artists have their work painted over in a matter of days or weeks, but by utilizing the power of the blockchain, artists can now earn royalties and archive their artworks. They can also track who all visit their physical pieces using Illust Space's PoP (Proof of Presence) check-in feature, launched during SXSW. The physical artworks were originally on display at the convention center for SXSW 2022, home to the Interactive exhibition hall and panel series throughout the week. Visit hopecampaign.org to learn more about the collective and the project.